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LEWISVILLE, NC (ACSMA) – Jimmy Rayburn, the Chief Operating Officer of Raycom Sports, is the winner of this year’s Marvin ‘Skeeter’ Francis Award. The Francis Award recognizes individuals for distinguished service to, or coverage of, the Atlantic Coast Conference.
Rayburn joined Jefferson-Pilot Sports in 1986 as Vice President of Operations/Executive Producer. He continued under that title with Raycom Sports, after its acquisition of JP Sports in 2007. He was promoted to COO of Raycom Sports in 2012.
Rayburn has overseen all production and operation elements for Raycom Sports, including staffing, logistics, asset management and allocation, and talent management. He has served as executive producer for ACC and SEC college football and basketball games, as well as other sports and entertainment programming.
Rayburn was graduated from the University of Tennessee and earned his graduate degree in Sports Management from Ohio University. He is a native of Manchester, TN, and lives in Charlotte with his wife Beth. They have two children, Joe and Rachel.
The Award is named after Marvin ‘Skeeter’ Francis, who served as the longtime sports information director at Wake Forest and the first administrator of the ACC’s media services division. It will be presented during the ACC Tournament semifinals on March 13 in Greensboro, NC.
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The Atlantic Coast Sports Media Association is an organization of journalists dedicated to fostering a mutually beneficial relationship between the news media and the institutions and administration of the Atlantic Coast Conference.